Directory of Design Consultants



Product Design - Innovation



Smallfry logo Chris Forman 024 7654 5678
chris@smallfry.com
www.smallfry.com

Smallfry are award-winning product designers. We inspire new product opportunities and develop innovation strategies.

Our unique methodology for new product development (and over 30 years experience) delivers designs which sell products - your commercial success is our goal.

- 100% sales uplift recovered design investment in 12 days Marks & Spencer travel fan

- brand sales grew 41% in 6 months, development costs recouped in 4 weeks Karvol vaporiser

We create value
…and our rates are 25% lower than the UK average (DBA survey 2006).

Smallfry

Our services include:
  • Developing innovation strategy
  • Creating design concepts
  • Incremental design (product improvement and makeovers)
  • Design engineering and CAD
  • Model making and prototypes
  • Brand families (visual integrity and harmony across a product range)
  • Structural packaging design
  • Project management (client and manufacturer liaison including Far East)

Sectors and clients include:
  • Retail:
    Marks & Spencer, Boots the Chemists, B&Q, DSG international, Comet, Halfords, Lloyds Pharmacy.
  • Consumer products:
    Adidas, Asics, Trafficmaster, CharBroil, Triton, Focal Point Fires, Basta
  • Healthcare:
    Crookes Healthcare, Schering
  • Business and Industrial:
    Acco Rexel, Nortel, Ministry of Defence, Gas Measurement Instruments, Control Techniques
  • Structural packaging:
    Unilever, Reckitt Benckiser, Carex, Westland Horticulture

School Street
Wolston
COVENTRY
CV8 3HG
United Kingdom
Contact: Chris Forman
Telephone: 02476 545678
Fax: 02476 545677
E-mail: design@smallfry.com
Website: www.smallfry.com


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